How Amazon uses Echo smart speaker conversations to target ads

Web giant milks advertisers with data harvested from digital assistant
See: Study: How Amazon uses Echo interactions to target ads • The Register

A smoking gun? :

“The researchers say that Echo interaction data is collected both by Amazon and third-parties and that Amazon shares user data with as many as 41 ad partners. They say that ad targeting enabled by the data leads to ad bids as much as 30x higher, and that Amazon’s inference of ad interests from voice data is a clear violation of the company’s privacy policy and public statements.”

-Mike M

I can barely express my shock at this news.


And people called me paranoid for banning such things on my network and in my house.